Sonsoles Armendariz (San Sebastian, Spain) carried out her law studies at the San Pablo CEU University in Madrid.
After a brief experience in a financial company in the field of marketing, her professional life developed for more than 20 years in the Entertainment sector as career manager for recognized Talents and responsible for booking their international tours. She has as well a solid experience in marketing , strategy design and event planner performed in multinational environments related to musical content.
In 2020 she decided to undertake new challenges by collaborating with different NGOs, contributing her skills when planning and implementing humanitarian aid and development cooperation projects in different missions in Ukraine and South Sudan, and in parallel she has worked on projects to which she has added her ability to develop communication strategies in order to increase visibility to causes.
Sonsoles speaks Spanish, English and French and has knowledge of Italian